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library new boots dubbed the 2.5 number, this pair of Under Armour Curry 2.5 upon exposure to harvest the hot attention!
day before the netizen again exposed three new color.
compared to the low-key full black color matching, the new three colors, which do you prefer?
in the commercial color of the NBA arena, someone had been smart to predict the birth of "Yao Ming", but this time, few people expected Jeremy Lin's appearance.
since last week, Chinese basketball player Jeremy Lin's basketball storm has attracted worldwide attention. While its value soared, the enormous commercial value behind it is being explored.
Jeremy Lin wins 10 days, his Twitter fans jumped several times, Baidu encyclopedia, click on more than 4 million 400 thousand times; the Nicks game ratings soared 66%, operation Jeremy Lin belongs to the team of Madison garden rose 10.23% in 10 days, even Jeremy Lin's sponsor, Nike shares rose 1.7%...... According to Forbes magazine, Jeremy Lin's current personal market value has soared to around $14 million. At present, domestic and international sports brands including NIKE and PEAK begin to contact Jeremy Lin's advertising endorsement.
"for the Chinese, Jeremy Lin's wonders have gone beyond sports.". As long as we can maintain a relatively stable state, he will not only get the team NBA to provide the huge compensation contract, will get considerable endorsements and other benefits, and may even allow the NBA to rise in China and Asian markets." A large basketball interactive website CEO Zhong hang said.
NBA or increase $80 million
before February 5th, almost no one knows who Jeremy Lin is, and on Valentine's day night at the last 0.5 seconds of a "three pointer", let the Chinese basketball boy put him in the NBA to create a miracle to continue "six in a row". Jeremy Lin.
in the NBA official website mall, Jeremy Lin's Jersey has been placed on the recommended home page, printed LIN T-shirt is priced at $24.95, even more than Nicks star Anthony is also high, but in the past week, its online sales have increased by more than 30 times.
"Yao Ming's experience reveals that NBA still has significant market potential in Asia, yet to be developed."." Zhong Hang told reporters that business acumen NBA clearly aware of. In fact, since Yao Ming's injury and retirement, NBA's appeal to the Chinese market has waned.
reports from foreign media confirm the view. According to Forbes magazine, if NBA rookie Jeremy Lin can maintain good performance and continue until next season, then the 2012~2013 season, Jeremy Lin's economic value may total $150 million. The economic value mentioned here is only aimed at the NBA market in the United states. With $3 billion 800 million in the NBA2010~2011 season, considering Jeremy Lin's market and his connection with China, NBA is in the 2012~2013 race only on international television rights
